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Psychology

Brain Scans: Marketing tool of the future?

Using advanced tools to see the human brain at work, a new generation of marketing experts may be able to test a product's appeal while it is still being designed, according to a new analysis by two researchers at Duke University and Emory University.

How You Think About Your Age May Affect 'How You Age'

The saying "You're only as old as you feel" really seems to resonate with older adults, according to research from Purdue University.

High Sensitivity to Stress isn't Always Bad for Children

Children who are especially reactive to stress are more vulnerable to adversity and have more behavior and health problems than their peers. But a new longitudinal study suggests that highly reactive children are also more likely to do well when they're raised in supportive environments.

Excessive Internet Use Linked to Depression

People who spend a lot of time browsing the net are more likely to show depressive symptoms, according to the first large-scale study of its kind in the West by University of Leeds psychologists.

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